Love is in the air
If you love your job role, career, or the industry you work in, why wouldn’t you shout about it? Well, that is what Building Our Skills (BOS) is asking you to do by taking part in a ‘month of love’ for the fenestration industry.
BOS has joined forces with marketing agencies and trade publications to spread the love of fenestration through the sector and help shine a light on some of the fantastic career opportunities available to young and new people.
Throughout February, some of the industry’s better-known marketers, editors and publishers will be sharing through social media the reasons why they love fenestration. The aim behind the campaign is to help gain further recognition of the industry’s fantastic career opportunities and profile to more people why they should choose fenestration when looking for a job.
Stephanie Tague, head of BOS, said: “More is needed to spread the word of how great a sector fenestration is to work in and to attract new people, in particular young people. The hashtag #lovefenestration will be launched by some of the great marketing people of our industry during February and we want the whole industry to get behind it.”
The hashtag #lovefenestration will be the first-of-its-kind marketing initiative devised for the whole industry to take part, Stephanie said. The campaign sets to create positive good vibes from people who love their jobs and have enjoyed a career in fenestration, proving that it is a sector worth considering.
Paul Godwin, managing director of Vast PR, said: “Most of my career has been spent in the fenestration industry, and I have had some fantastic experiences and been able to create some great opportunities during that time. Among my clients and friends in the industry I know there is an immediate need to fix the industry’s growing skills gap. I am therefore delighted to support BOS’s efforts and help to promote optimism and enthusiasm to attract new talent.”
To take part, contact Stephanie direct on firstname.lastname@example.org.