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When it comes to deciding on windows for a property, consumer choice is as wide as ever. Yet, despite this wide array of options, demand for products that are cost-effective and aesthetically appealing remains strong. Clare Higgins, product manager at Rehau, explores how the PVCU market is adapting to homeowners’ changing design preferences, and offering realistic flush alternatives. Windows play...
By Martin Thurley, group MD of Liniar. The 2016 referendum seems like a lifetime ago and just yesterday, both at the same time. Every day the media is full of warnings of a no-deal Brexit but not much detail about what that means. And as the October 31 deadline fast approaches for the UK to leave the EU, a no-deal...
Garnalex CEO Roger Hartshorn explains what’s driving the growth in residential aluminium windows and doors, and how his team of experts are reinventing aluminium. Since the 1980s, aluminium windows and doors were virtually confined to the commercial market, and PVC had the residential windows and doors market more or less to itself. Then in the early 2000s house prices began...
Deceuninck’ssales director Chris Jones says Deceuninck fabricators are thriving with colour. How’s business for you? It probably depends on who you’re selling to. The latest installation statistics from Fensa show volume in H1 2019 down 8.2% compared to the same period in 2018, so many companies are struggling. It’s not all bad news. While the ‘shiny’ white volume market is...
By Simone Sangha, Liniar. Digital ‘pay per click’ campaigns (also known as PPC) are a controlled way to promote your brand, having the ability to reach a greater pool of potential customers. If used incorrectly, however, it can end up being pretty costly. There are many factors to consider when setting up and running PPC campaigns so I’ll be covering...
Increased awareness on climate change has the potential to transform the whole of the window and door supply chain, according to Ian Cocken, director of sales and marketing at Aluplast. Sustainability isn’t new. The fact that it’s now entered the mainstream, however, is – 2019 has been a year of protest. Climate change protests, mass ‘die-ins’, pupil walk-outs, plastic ‘mountains’,...
Martin Thurley, group managing director of Liniar and Avantek Machinery, discusses FIT Show 2019. It’s been a great start to the year at Liniar, with lots to be positive about. With 15% year-on-year growth, a fantastic customer feedback score with over 93% of customers saying they’d recommend Liniar; and 99% of all our deliveries being supplied on time in full,...
By Simone Sangha, Liniar. Creating a website for your business can be daunting and often the hardest part is knowing where to begin. Your website represents your brand, so getting this right is essential. Here’s a step-by-step guide to help make your website project as painless as possible. Domain name. This is your website address and how people will find...
By Kevin Mellor, product development manager, Aluprof UK. How do specifiers make their choice of systems to use within their designs? Gone are the traditional sales teams promoting their systems, as specifiers have more specific needs in order to get the right product, fitted correctly in the right location. Libraries within specifiers’ practices have all but disappeared, as the supply...
By John McComb, director of technical services, Reynaers. There has been a seismic shift in the energy sector in the past 20 years, as focus moved to creating more energy efficient products and helping to reduce the impact of global warming. The challenge for Reynaers was to look at our current product offering, assess the market demands and adapt our...
Sustainable practices continue to be an evolving discipline, but what cannot be disputed is the rise in sustainably conscious customers who believe green transport is a key lever to reduce their carbon footprint – and that of who they purchase products and services from. Patrick Hughes in charge of UK Transport Purchasing at Rehau, discusses how the brand has evolved...
By Simone Sangha, Liniar. With more individuals relying on online influencers before making purchases, social media has more power than ever before. Targeting and reaching a high volume of your demographic is the obvious benefit, alongside raising brand awareness. In this month’s column I’ll give you my top five tips for social media marketing, whether you need a refresh or...
Rehau product manager Clare Higgins discusses the Rio Flush Fit Window, and its weather performance capabilities in line with the current construction landscape. In the modern construction context, windows are tested for weather performance and efficiency in three main areas: water tightness, airtightness and wind resistance. Independent bodies test new products in these areas before putting out into the market....
Deceuninck’s managing director Rob McGlennon says colour is still growing fast, but forward-thinking fabricators need the right suppliers to make the most of it. Trends come and go but colour is storming the market. At a time when white is so competitive it has become a commodity, colour is a growing and profitable part of the market. Inside and outside...
Indistinguishable from natural woodgrain to the eye and the touch Ian Cocken, director of sales and marketing at Aluplast, explains that innovation in PVCU foiling technologies is delivering more than colour choice. Wood’s appeal is in its grain. It’s more than simply an aesthetic quality, it’s about touch and natural warmth, things that the PVCU industry has to date had...
Graham Lindsay, founder of Weru UK Network, discusses the role aluminium plays today. In recent years, homeowners and commercial developers have chosen aluminium windows and doors over PVCU when building or renovating their properties. I find it is really important to ensure that my customers have all the information to make an informed decision that ultimately suits their home and...
Aluk’s managing director Russell Yates casts his eye back a quarter of a century. Aluk celebrated its 25th anniversary in style at the FIT Show, with a special 1990s themed party for customers and colleagues held on late night Tuesday. Anyone who saw the social media campaign in the lead up to the show can’t have failed to notice the...
Veka UK Group knows a company must go the extra mile if it is to expect staff to do the same, and exceptional hard work should be recognised and celebrated. Operations director Paul Armstrong discusses Veka UK Group’s ‘Young Employee of the Year’, the MSc he’s undertaking, and a mutual investment of time and effort. We believe that if a...
From authentic quality and a rich heritage to seamless service and individuality, the experience consumers associate – and demand – of brands has significantly evolved in the last decade. Rehau’s managing director Martin Hitchin explains how success today is defined by a business’s ability to understand the bigger picture and evolve its offer to meet and exceed the changing tastes...
Getting a PVCU window fabrication company off the ground requires perfect choreography of suppliers and the patience to play the waiting game for everything to fall into place. What if there were companies who worked together in unison to deliver exactly what you need, with unparalleled service and round the clock support? Liniar explains how it is entirely possible to...