Clayton Glass has launched #theclaytondifference initiative with a view to communicating the key attributes of the IGU manufacturer.
This new campaign across PR, e-mail and social media is designed to promote the company, which now has a capacity of 15,000 IGUs per week.
More than £3 million has been invested in the business over the last 18 months, and Clayton can now laser-etch customer logos and brand names on to IGUs.
The company now operates from a new £multi-million facility in County Durham serving the entire UK, and has been listed as one of the 1000 Companies to Inspire Britain.
Ryan Green, managing director of Clayton Glass, said: “This new initiative fully reflects the way in which we do business and that starts with me at the very top. We can offer tailored solutions for all business sizes and our existing customer list boasts some of the biggest and most trusted names in the industry.
“We’d like to think we’re business partners rather than just a typical IGU supplier and there’s a tangible point of difference. #theclaytondifference is not just about what we do, but also how we do it.”