Ultraframe opens hup! trade centres

Ultraframe is launching a series of hup! trade centres across the UK, which are designed to provide ‘a one-stop-shop’ for installers wanting to build a business around hup! and to help them fully embed the system into their business.

The first hup! trade centre opens in early December, with further sites opening across late 2024 and early 2025.

  • hup! trade centre Southampton at Novaseal, launch date 6 December
  • hup! trade centre Leicester at Premier Frames, launch date 10 – 12 December
  • hup! trade centre Worcester at Maitlands, launch date 15 & 16 January
  • Plus, hup! trade centre Norwich at Sure Roofs and hup! trade centre Blackpool at Affordable Windows, both coming soon.

Ultraframe marketing director, Alex Hewitt, said: “Our new hup! trade centres are where visitors can learn about and order the products needed for any style of hup! extension. Staff at the hup! trade centres will provide the full design, specification, quoting, and ordering service and offer technical support, including on-site training and assistance.

“Visitors can experience a hup! training suite with samples and models of hup! to get hands-on with the system and really understand the technology within it and the roof finishes available. Free technical and sales training courses will also be held regularly at the hup! trade centres to enable installers to learn more about the revolutionary system in a live learning environment.

“The hup! trade centres will also offer free high-quality homeowner leads as well as supplying hup! brochures to assist with converting the leads,” she continued.

“At Ultraframe we will be partnering with the hup! trade centres to co-invest in marketing and really build a community of companies who build with hup! and who are fully invested in the many benefits of the system.”