Sales priority

Driving more sales was the top priority for two-thirds businesses, according to recent research by Epwin Window Systems.

Excellence as Standard programme manager Katie Leese said: “The research highlights how important our membership programme Excellence as Standard will be for our customers this year. Helping businesses to secure more sales is one of its key pillars and we are about to launch a new consumer initiative to enhance this even further.

“Our consumer initiative will promote the benefits of the EAS message direct to homeowners and drive brand awareness. It means Excellence as Standard membership becomes more and more valuable for fabricators and installers wanting to drive sales.”