New home for Smart Talk column

Gio Laporta
Gio Laporta

Smart Ready’s Giovanni Laporta, one of the industry’s leading proponents of smart technology, is now writing a new, monthly, online ‘Smart Talk’ column.

Gio commented: “We’ve run our Smart Talk column in partnership with one of the trade magazines since 2019 and it has been great. In fact, I think our very first column was one of the first times smart windows and doors had ever been publicised in the media.

“We’ve covered topics as diverse as how we should support installers in their smart journey, innovation and the difficulty of making things simple, the future direction of travel for our industry, features and benefits, alarms and insurance, pitfalls of partnering with the wrong supplier, and the market potential for those who get it right.

“We’ve looked at issues from both a fenestration industry perspective, but also broadening out to the technology sector itself, sharing insight from the awesome developments going on in cloud technology,” he continued.

“As the market develops and with some step-change news about to hit this Autumn, we wanted to create a smart ‘repository’ which contains all the previous columns with advice on how to make the most of smart and how to choose the right partner for the future.

“We’ll be updating the website monthly and sharing the latest columns online as a blog that is easily accessible and free for all. We feel this is the perfect space to continue the conversation, offering our unique perspective to engage with anyone who has an appetite to learn, ask questions and really get to understand the potential – but also the pitfalls – of this huge emerging market.”

“Click here https://www.smartready.com/smarttalk/cybercolumn to read the latest column: From Sensor to Censored, a powerful piece that proves why honesty is always the best policy – because the truth will always out in the end.”