Hipco recommends DGCOS

Hipco directors
Hipco directors

Leeds based installer, Hipco Yorkshire, has enhanced its digital marketing with help from the Double Glazing & Conservatory Ombudsman Scheme (DGCOS).

Hipco’s managing director, Russell Wilkinson, explained: “We were looking to grow our business and were exploring how to improve our website and share our fantastic reviews to a wider audience through PPC and SEO but were feeling out of our depth.

Matt Barnes, who is the head of digital transformation at DGCOS, offered us some fantastic advice, which really helped us understand what was possible and what we needed to do.

“Matt’s support didn’t stop there though, he joined a call with the provider we were working with to make the digital improvements and identify a few issues we might face. Off the back of this, we found the right supplier and are on track to achieve our objectives. Thanks to Matt, lots of time and money has been saved and we feel confident that we have made the right decisions for our business.

“We’ve been a DGCOS member for nearly six years,” continued Russell. “At one point, we used their dispute resolution facility to help us deal with a tricky customer. DGCOS was fantastic, supporting both us and the consumer to find a solution and a positive outcome.

“Since working with Matt on the marketing side, we’ve started to explore where else DGCOS can support us.

“As part of our growth plans, we’re looking for another fitting team, so DGCOS has put us in touch with other installers in the area that have availability to see if we can work together.

“We’ve also been introduced to a new finance provider who offer us better rates, so we’ve managed to save some money and get a better deal for our customers,” said Russell.

“We’re now working together on some internal procedures to streamline operations and improve customer service. This has rolled into a new flyer highlighting our recommendations.

“As a consumer protection organisation, we already felt that DGCOS was adding value,” he concluded. “Utilising all the other benefits as we have, at no extra cost, proves what fantastic value for money they are.

“DGCOS is so much more than consumer protection, they are a business partner that is committed to the success of your business.”