Endurance launches TV ad campaign

Endurance Doors has launched its first ever TV advert which it says will generate further brand awareness and create additional sales for its installer partners,

Developed as part of the business’ ongoing ‘Together, We Grow’ marketing campaign, the new ad will air on Sky. It is being broadcast using the Sky AdSmart platform enabling Endurance to precisely target specific viewer demographics and those people most likely to be interested in buying its products.

“‘Together, We Grow’ highlights the many different initiatives Endurance Doors offers to ensure success and growth for our installer partners, which in turn benefits our own business,” explained Scott Foster, sales and marketing director.

“Our new TV ad adds to those initiatives and complements a range of other activity that includes extensive social media and digital marketing. We’ve also developed an exceptional online reputation with over 2,800 reviews on Trustpilot of which 87% award us the maximum five stars. That’s more five star reviews than any other large composite door manufacturer.”

The new Endurance TV ad is shot across three locations, each featuring a stylish home with a different door from the manufacturer’s extensive range.

As well as detailing Endurance’s products, the ad is also said to emphasise the emotive connection between consumers and their front doors.

Endurance Doors will also create clips of the new TV ad for its own wider marketing use as well as that of its installer partners.

“Our decision to invest into our first ever TV advertising campaign demonstrates the strength of our commitment to our installer partners” concluded Scott. “It also highlights how we never stop looking for new and innovative ways to help them maximise sales.

“Through the use of TV advertising, we are looking to increase brand awareness and to ensure our products are the composite door of choice for the discerning homeowner. Our new TV ad will also help us to build on the 1000+ warm leads we generate and distribute to our installer partners every week.”

The new Endurance Doors TV ad can be viewed at https://endurancedoors.co.uk/tv/i-found-more-than-a-door/