Aluprof launches Aluprof Living

Aluprof has launched Aluprof Living, an aluminium product range for UK homeowners that will be available through a network of nationwide installers.

The launch of Aluprof Living represents a significant step for Aluprof – which has been serving the European and US building sectors for over 70 years. The firm branched out into the UK & Ireland market in 2006, and this is its introduction into the UK domestic sector.

The range includes aluminium windows, doors (entrance, sliding, balcony), façades, pergolas, sun shading systems and accessories with customisable finishes and security features.

The launch of Aluprof Living includes a new ‘jargon-free’ website for homeowners, installers and fabricators to browse, featuring downloadable content on products and customisable options, and expert insights.

The website also features a tool for homeowners to find members of the new Aluprof Living’s partner network and their details.

Aluprof Living’s partner network – for fabricators and installers – has been developed to create ‘more work and better work’ for fitters across the UK.

By signing up, Aluprof says that partners can enhance the offering in their showrooms; take advantage of training resources to support business development and collaborate on media and event opportunities.

Shaun Cartwright, Aluprof’s national sales manager, said: “With this brand, we have developed a range of windows, doors and pergolas specifically for the home improvement market, with products that will enhance homes and gardens, whilst offering the best value for their investment.

“Aluprof Living installation partners will have innovative products with tangible demand in their showrooms – but they’ll also have training as well as marketing support, and the benefits of joint promotion across social media and events.”

Aluprof Living is now live. Visit the website here to learn more about the products in the range, the website features, including the entrance door configurator and the partner network.