A fresh perspective on front door design
By Josie Calvert, marketing executive, Distinction Doors.
As consumer tastes evolve with the seasons, so too does the opportunity for trade professionals to tap into emerging trends that extend beyond interiors and into the heart of exterior design.
At Distinction Doors, we’re seeing a powerful shift: homeowners are embracing their front doors as a canvas for self-expression using colour to reflect personality, lifestyle, and seasonal sentiment.
For our trade partners, this presents a compelling sales opportunity. Colour is no longer just a finishing touch – it’s a conversation starter, a mood enhancer, and a design statement that resonates emotionally with the homeowner.
Colour trends that sell
Social media continues to drive design discovery, with platforms like Instagram and Pinterest amplifying the demand for individuality and visual impact. The once-dominant palette of greys and neutrals is giving way to a resurgence of bold, expressive hues, each carrying emotional weight and lifestyle appeal.
Our sales data confirms this shift. Our colour, ‘porcelain blue’, has emerged as a top performer, offering a crisp, refreshing aesthetic that aligns with contemporary tastes. Pale green, influenced by wellness culture and a focus on the importance of spending time in nature, speaks to a growing desire for calm and connection to the natural world.
These shades aren’t just popular, they’re purposeful.
Mustard yellow, once confined to fashion and interiors, is now making a confident leap to the front door. Its warmth and vibrancy offer a striking contrast to traditional palettes, ideal for homeowners seeking standout kerb appeal. Green tones, from leafy to zesty, continue to gain traction, symbolising growth, mindfulness, and vitality.
While greys and blacks remain staples, the rise of expressive colours signals a meaningful shift in consumer behaviour. Blue, in particular, remains a favourite, bolstered by seasonal design movements like ‘Coastal Grandma’ and ‘Fisherman Chic,’ which blend nautical charm with relaxed sophistication.
Year-round impact
Autumn has become a season of emotional resonance in exterior design. Our ‘ruby red’ colour offering has seen a notable uptick in demand, driven by its rich, rustic tones that evoke comfort and nostalgia. For many homeowners, this isn’t just a seasonal flourish; it’s a permanent design choice that reflects their personal aesthetic all year round.
Retail trends mirror this sentiment, with autumnal palettes dominating shelves and influencing long-term consumer decisions. The tactile pleasures of the season. Think wool throws, cinnamon scents, and golden foliage are being translated into colour choices that feel both timeless and expressive.
For trade professionals, this is a chance to guide customers toward colour selections that not only reflect seasonal moods but also deliver lasting emotional impact.
At Distinction Doors, we know that colour is more than a trend – it’s a technical and emotional decision. That’s why our Secured by Design (SBD) composite door range offers a wide spectrum of bespoke shades, enabling customers to tailor their entrance to any season, mood, or style.
Our precision painting process ensures doors and cassettes are painted simultaneously for a flawless colour match, a detail that sets our manufacturing standards apart and ensures a premium finish every time.
Whether homeowners are drawn to the vibrancy of summer or the warmth of autumn, our doors are engineered to deliver both aesthetic impact and long-term performance. And with our bespoke paint service, homeowners can be offered a truly personalised experience; one that turns their front door into a statement of identity.
As colour reclaims its place in architectural design, the front door becomes more than just a functional element; it becomes a focal point. For our trade partners, this opens the door to deeper customer engagement, upselling opportunities, and design-led conversations that convert.
To explore our full colour range and discover how seasonal trends can elevate your offering, get in touch with Distinction Doors today.
