Help and support, at any time

Ultraframe has launched a new trade website that allows customers and prospects to quickly access a host of resources and information.

The new site is interactive and provides information to a number of audiences, including: fitters on site wanting a quick answer to a technical question; users of other systems interested in Ultraframe; and customers wanting to order products and marketing materials.

From the website’s ‘customer hub’ Ultraframe customers can access information and features, including online ordering, the booking system for training courses, and marketing services such as the media library.

The site will continue to be enhanced and soon, Ultraframe customers will also be able to design their own bespoke marketing campaigns, literature and samples via an online asset management system.

Alex Hewitt, marketing director at Ultraframe, said: “Our new trade website brings together the many resources and information services that exist to make our customer’s lives easier all in one place.

“We have ensured that the site is not only packed full of information and features, but also that it is simple to use. For example, we understand that often, our customers may need a prompt answer to a technical query and so it was vital that visitors to the site could quickly navigate to the information that they need with the minimum number of clicks.

“Our product range is constantly evolving and so technical support is an essential part of our offering. In order to support our very busy technical support department, the new website features an FAQ section along with easy links to technical guides and installation videos to offer support, both pre and during an installation.”

Ultraframe is also encouraging its customers to use the 12 virtual reality tours of different styles of conservatories and extensions on its customer-facing website.

The virtual reality tours allow a web visitor to look around every aspect of a conservatory or extension, from the walls to the roof, and really get the feel for how this could look on their own home. While they cost thousands of pounds to produce, the virtual reality tours can be used free of charge by Ultraframe customers to enhance the ‘stickiness’ of their website.

“The longer that someone stays on a website, the more likely they are to ultimately convert, so anything like this that we can offer to our customers is a huge bonus for them – and us,” Alex said. “The virtual reality tours really allow a homeowner to see every aspect of our conservatory and extension systems and help to build excitement for how this could look on their own home. We have received fantastic feedback from the customers who have already added this feature to their websites and hope to see many more benefitting from our latest online investment soon.”

The tours are available for use by Ultraframe customers and include various styles of the company’s renowned Classic system, along with the extension and replacement roof systems, Livinroof and Ultraroof.