Helping installers get online

Certass has launched its Digital Support Package for members to help them go digital, get ratings from their customers, and prove their professionalism.

Jason Clemmit, managing director at Certass, said: “Members have been asking us to help them promote their businesses and as we have pledged to support them with practical business tools, it made sense to create a package that could help make a real difference.

“More than 70% of local installers still don’t have a website, but Certass members can now create their free member profile on certass.co.uk. They can upload images, create a company bio and link to their social media pages from here, so when homeowners search for a glazing installer, it’s easy for them to find out more about them.

“It also shows the status of their Certass membership, so homeowners can check that they are still registered with us. For extra peace of mind, we’ve added a ratings section too. Installers can give their customers a link, so they can get genuine, helpful ratings.”

Through the new Certass member ratings system, installers are scored by their customers on service, reliability and timekeeping, tidiness, workmanship standards and product suitability. The ratings are then displayed on each member profile.

Installers receive a notification when a review has been completed, along with any additional comments so they can be used on social media and marketing resources.

“As an extra, every Certass member now has a personalised, dynamic Certass and Certass Trade Association member logo featuring their member number, proving their membership to homeowners,” Jason said. “They can display this on their website, social media pages or add it as a footer to their email quotes.”

Certass members can create their free profile through the members area online.