Customer conference

A customer conference held by Listers Central has been hailed a success by those in attendance.

The Stoke-based fabricator hosted the one-day event for customers to learn more about a number of new products added to the Listers line-up and to explore the firm’s revamped showroom.

More than 100 customers attended. New products on show included Timeless, the flush sash system from Veka, and Räum, Listers’ new aluminium range.

Listers also showcased its new marketing support package, and the event featured an in-depth marketing seminar from Adi Day of Purplex.

Listers’ new dedicated online ordering software, Easy Connect, is designed to help installers visualise how customers’ desired windows, doors or conservatories will look and perform. It also provides a quick method of quoting and ordering that speeds up the process.

Phil Warren, Listers Central’s sales director, said: “After a massive 12 months for Listers, which included the takeover by Roy Frost and the GJB Holdings Group and the introduction of a number of new product lines, the open day provided us with the perfect platform to invite customers in to see our new showroom, our new product lines, and our new dedicated online portal Easy Connect, which was undoubtedly the star of the show and something we are really excited about.”