New trade counter network

Window Widgets has launched a new trade counter network, which will eventually cover the whole of the UK.

The company said its plan was to drive new sales through trade counters, and will help support installers, builders and fabricators with a more localised and immediate supply of products.

There’s already a dedicated landing page at and from a direct link on the home page to help visitors find local trade counters within a 20-mile radius.

Companies such as Dekko Window Systems, Midland Building Plastics, SUN Trade and Tradelink are already listed on the website, and Window Widgets is actively looking for further trade counters to join this network, as it looks to expand to more than one hundred across the UK in the coming months.

Adrian Clare, technical sales executive at Window Widgets, said: “We’ve spent considerable time in putting this new marketing strategy together and we’re already reaping the rewards. With our knowledge rich website and big pink product catalogue, there’s also a wealth of supporting information for anyone visiting these trade counters.

“With all the factors affecting the industry at present, there’s never been a better time to find trusted business partners and that’s why so many trade counters have joined us in the first few months.”