West Midlands home improvement specialist, 5 Star Windows & Conservatories, has signed a new deal with Worcester Warriors to remain as one of its biggest sponsors.
The company will have its name on the team’s shirt sleeve for the coming season, as well as one of Sixways’ premier hospitality areas.
Managing director, Richard Manser, praised the agreement for driving new business and raising awareness in the local community, with annual revenues set to approach £24m in 2026.
“We are immensely proud to continue our support for Worcester Warriors as shirt sleeve sponsors and custodians of the 5 Star Windows suite,” explained Richard, who has been a supporter for more than 45 years.
“Partnering with Warriors was a natural progression for our business and typifies our passion for the city and the region we call home. We hope this is a partnership that will continue for many years to come.
“There’s a real buzz and family feel around matchdays, which is important to us when entertaining clients, team members and our own family.”
Gill Wood, head of commercial at Worcester, added her support:
“Having been a Worcester fan for so long, even making his logo in Warriors colours, Richard and the team at 5 Star are perfect partners for our club.
“I’ve loved how the relationship has developed over the season, especially with the introduction of the ‘Window Challenge’ at half-time, and everyone is excited to see where the partnership can grow to in years to come.”
“Having the 5 Star name on the former Pitchview Suite this season has only helped elevate our hospitality and we look forward to this progression continuing.”
5 Star Windows & Conservatories is said to have established a strong reputation across its showrooms in Worcester and Kidderminster, having completed more than 40,000 installations during the last 23 years.
The company, which offers a 20-year guarantee, provides a complete end-to-end service for clients, from initial consultation and support with designs to installations and access to an extensive aftercare package.
A dedicated training centre ensures all its 100-strong team keep up to date with the latest legislation and construction techniques, whilst the firm continues to leverage its involvement as one of the most successful retailers in the CO Home Improvement Network.
“We extended our Carden site lease for another ten years in 2025, reinforcing our commitment to the city’s retail scene,” continued Richard.
“It has proven to be a wise decision. With the heightened brand awareness from our partnership with the Warriors, sales have increased month-on-month and we’re also continuing to create new jobs in the area.”
