The future of virtual showrooms

Sternfenster has unveiled a CGI animation of its Smart Alitherm 300 casement offer, the first in a series of digital assets that will form part of a next generation, virtual showroom of the fabricator’s complete aluminium and PVC product range.

The video presents a dynamic, 3600 overview of the Alitherm 300 which, alongside the Smart Visofold aluminium bifold, is currently being offered by Sternfenster from a five-day turnaround.

Commissioned exclusively by the Lincoln-based fabricator, the video has been designed to present an exciting and effective new way for Sternfenster’s customers to demonstrate products to homeowners, and taps into the growing consumer trend for remote purchasing.

Nathan Court, sales director at Sternfenster, said: “The introduction of our CGI videos is the latest in a series of innovations that have been designed to improve the level of service we offer to customers.

“These include: enhanced lead generation; the EasyAdmin system that allows customers to track leads, generate quotes and place orders online; and Sternfenster Plus, which offers a complete package of downloadable marketing and training material, plus the option to view the status of orders, deliveries and production capacity in real time.”