Redefining tradition

With more than 30 years’ experience as a dedicated PVCU sash window manufacturer, Roseview will unveil a new window that, in its own words, redefines tradition.

“With our big launch at the FIT Show we’re offering visitors to our stand what we call a glimpse into the future of the past,” Roseview’s marketing director Mike Bygrave said. “And while I can’t reveal any details before the show, I can say that what we’ve done represents a significant step forward for traditional windows.

“At Roseview we’ve built a reputation for window design and innovation. That’s a continual process and as new technology, techniques and ideas emerge, we work out how to build them into our products as new features and improvements.

“The end goal is always the same: to enhance the style, simplicity and authenticity of our windows; to make them the best that they can be. It’s not about mimicking timber windows, it’s about designing and building something beautiful that’s completely authentic, but with superior performance and usability. We believe that the product we’re launching at the FIT Show achieves that.”

Roseview will also showcase its Rose Collection range of Charisma, Heritage and Ultimate Rose sash windows in a variety of different formats. The company will also feature its Incarnation secondary glazing system, which proved very popular at the last FIT Show.

Roseview MD Richard Burrells said: “For us the FIT Show isn’t just about products, it’s about people. We take the opportunity to invite our customers to come and see us on our stand, talk about what they’re up to, what we’ve been doing and what more we can do for them. Or maybe just stop by for a coffee and a chat.”


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