Putting back the beauty
A new brochure has been published by Victorian Sliders, which is aimed at UK homeowners and details the company’s EcoSlide PVCU vertical sliding sash windows.
‘EcoSlide – putting the style and beauty back into your home’ is an eight-page publication in A4 landscape format with key illustrations picked out in spot UV varnish for greater impact.
The benefits of replacing original timber sash windows with modern low maintenance and high performance PVCU equivalents are discussed, along with ease of operating the two sliding sashes for ventilation, and the convenient tilt functionality for ease of cleaning from inside the building.
Elevational window styles, foil and spray-painted colour options, privacy glasses, operating hardware choices and security features are all clearly explained. EcoSlide sash windows are A-rated as standard, and a section explains Window Energy Ratings in plain and simple terms.
“This brochure is designed for our professional trade installer customers to issue to their retail clients at the initial sales enquiry stage,” Mark Schlotel, marketing director at Victorian Sliders, said.
“There is quite deliberately no mention of Victorian Sliders or our company logo, with just EcoSlide product branding presented and a space on the back cover for installers to affix their contact details. We appear to have got the contents just right, as quantities of this publication are currently flying out of our warehouse to meet installer demand.”