New content hub for tradespeople

Eurocell has launched The View, a new online community for tradespeople.

Created to encourage interaction and share best practice, the new blog also provides updates on the latest industry and product news.

The View provides free training, how-to videos, business advice, product news, promotions and entertainment. It’s a community where installers working in the trade – from one-man-bands to large businesses – can engage with each other, share advice and tips, or simply catch up.

The View is split into five main viewpoints, each including relevant content to help with some of the main issues facing tradespeople. The ‘Get the Job Done’ section features the latest industry news and product information as well as insights and regular how-to videos from ‘Eurocell champions’ – expert builders, roofers and window fitters – giving online advice and discussion on installation techniques.

‘You and Your Business’ provides tradespeople with regular content and tips on how to run a successful window or roofing business today – from dealing with negative social media comments, to advice on managing cashflow.

‘Just for Fun’ provides entertainment in the form of competitions, quizzes, sports news and general banter, designed to provide tradespeople with a place to relax and switch off from work. There are also ‘Offers and Discounts’ and ‘What’s On’ sections with exclusive deals on tools and invites to the latest Eurocell events.

Chris Coxon, head of marketing at Eurocell, said: “We know it can be inconvenient for tradespeople to spend time off the road, attending expensive training days or exhibitions. We also understand that being self employed can be tough and sometimes you just need a place to go for advice on running your business.”