Marketing appointment
Victorian Sliders has appointed Purplex as its marketing partner.
Andy Jones, group managing director, said: “Victorian Sliders is already established as the major force in sash windows with over 3,000 customers. However, as VSs move from niche to mainstream we need a partner who understands the market and has the firepower to help us scale. Purplex was the obvious choice.”
Andrew Scott, CEO of Purplex, said: “Niche products such as sash windows is the fastest growing and most profitable opportunity within the market. At Purplex we have worked extensively to promote these products and help stimulate the market.”