On Thursday 17 September 2026, attendees of Edge by Insight Data will take part in a series of Salestracker practical breakout sessions that will be tailored to drive business growth via the sales and marketing platform.
Built specifically for the building products and home improvement sectors, Salestracker is designed for sales teams, marketeers, business leaders and service professionals. The software can work alongside existing CRM software or can replace it entirely.
The dedicated breakout sessions will provide hands-on demonstrations and practical guidance tailored to specific business objectives. Attendees will also learn how to get more from Salestracker, whether they are existing users or exploring it for the first time.
Sales-focused sessions will demonstrate how to identify and prioritise opportunities, manage activity and improve pipeline visibility. Marketing teams will discover how live market intelligence can support more targeted campaigns and lead generation, while business leaders will gain insight into how the platform can support commercial decision-making and growth planning.
Andrew Scott, CEO of Insight Data, said:
“Understanding what software can do is one thing. Seeing how it can work for your business is something else entirely. We know many businesses are only using a fraction of Salestracker’s capabilities, so we’ve planned interactive breakout sessions at Edge to combat this. Attendees will work closely with our experts to learn how to use the platform more effectively and to make sure they’re applying it to their day-to-day roles.”
Unlike a traditional software demonstration, the breakout sessions are designed to be interactive, giving attendees the opportunity to ask questions, explore real-world scenarios and gain practical advice from the Insight Data team. The aim is to ensure every delegate leaves with ideas and actions they can take back to their business.
The sessions form part of a wider programme that includes keynote presentations, live product demonstrations, networking opportunities and the EDGE Awards.