Support that matters

Scott Foster, marketing manager at Endurance explains that having the right product is half the battle when it comes to presenting yourself as a reputable installer.

Endurance customers not only enjoy the benefits of selling the most solid and secure door on the market, but they can also benefit from the marketing materials and expertise of a specialist team.

Lead generation is the name of the game when it comes to building a strong foundation for business growth, and Endurance’s Preferred Installer Network receives hundreds of national leads every single week.

It is said that technology is supposed to make our lives easier, which is certainly the case for Endurance’s HomeView Door Designer when it comes to generating quality leads. This online tool has proven itself to be the ultimate selling aid when it comes the composite door market, allowing homeowners to create their perfect door from a wide range of styles, glazing options, colours, and hardware choices.

This door designer allows Endurance’s customers to design their dream door from their own home – using a picture of their own property to see how the door will look when installed. Installers can even add their own branding, prices and mark-up, so the homeowner gets an instant price online.

We know that a homeowner sometimes needs a prompt to make that final decision, which is where Endurance’s range of promotional materials comes in, including a branded sample box that contains a section of the solid timber core and colour swatches to help homeowners see for themselves the quality that is on offer.

Members can also enjoy the benefits of a new 106-page brochure and taster brochure that give homeowners a range of browsing options.

Endurance Doors has also been refining its approach to digital marketing, including its social media strategy. The result? A new social media guide that offers a comprehensive step-by-step process to tackling the digital landscape.

The social media guide offers an accessible, friendly, and informative tone, and features useful tips like how to take the perfect photo, as well as an in-depth guide to using Facebook to its maximum potential. It covers planning, content, building an audience and monitoring progress, and how to schedule posts in a way that helps to save time.

We understand that many of our customers have ambitious plans for growth. Because of this, we know the importance of delivering high quality sales leads to our Installer Network and we invest heavily to generate these in large numbers.

We also know how competitive the home improvement market is and how difficult it can be to stand out. That’s why we have created brochures, samples and digital marketing materials, which are readily available to our Installer Network.

marketing@endurancedoors.co.uk