Redefining industry standards

Ben Brocklesby
Ben Brocklesby

Ben Brocklesby, director at aluminium door and window manufacturer, Origin, discusses the company’s new in-house powder coating facility which he says has set a new industry benchmark.

The fenestration industry is a competitive landscape where delivering top-tier products and services is paramount.

We know that installers are constantly seeking solutions that enhance efficiency, quality, and customer satisfaction to stay ahead of their competition. At Origin, we are always seeking ways of pushing the boundaries of innovation, and our latest investment is set to redefine industry standards – our very own in-house powder coating facility.

This strategic move underscores our unwavering commitment to excellence. By bringing the entire manufacturing process under one roof, Origin gains unprecedented control over every aspect of production, from raw materials to finished products.

This level of control is unique within the industry and allows us to create a product that exceeds industry expectations of quality. Additionally, our reliability and dependability to deliver ensures that our customers installation schedule goes ahead as planned.

At the heart of the new state-of-the-art facility is a re-thought out and reconsidered powder coating process. This involves a meticulous mechanical cleaning preparation, followed by a 10-stage chrome-free pre-treatment process – a significant advancement over the industry standard of five to seven stages.

This rigorous approach ensures that all aluminium profile is impeccably prepared for the powder coating application, resulting in a finish that is not only visually unmatched, but is exceptionally durable and resistant to corrosion.

To cater to the diverse needs of customers, there is a range of powder coating options, including Class 1, 2, and 3 finishes. Furthermore, the availability of textured finishes opens up new possibilities for design and customisation, allowing our partners to create truly unique and bespoke solutions for their customers.

But the benefits of Origin’s in-house powder coating facility extend beyond just product quality. By streamlining the manufacturing process, we can reduce lead times for all colours. This means that partners can offer their customers a wider range of choices without compromising on delivery schedules.

The elimination of external handling further reduces the risk of damage, ensuring that the product is delivered in pristine condition and partners will receive their orders on time and in full.

For installers, partnering with Origin means gaining a competitive edge. By offering products that boast superior quality, faster delivery, and enhanced customisation options, partners can differentiate themselves from competitors and build stronger relationships with their customers. The reputation Origin has as a leader in innovation and quality is a powerful asset that can elevate the standing of any installer, making those all-important sales much easier to close.

Origin’s investment in its in-house powder coating facility is a testament to the company’s forward-thinking approach to the industry. By embracing cutting-edge technology and adhering to the highest quality standards, we are setting a new benchmark for manufacturing in the UK. As the industry continues to evolve, Origin’s commitment to innovation ensures that the company will remain at the forefront of the market.

By incorporating Origin’s high-quality products into their offerings, installers can enhance their reputation, improve efficiency, and ultimately, achieve greater success.