Single sales tool
Emplas has launched a new retail tool that simplifies remote-selling while offering seamless integration with ordering processes.
This includes: allowing installers to change window colours and designs in seconds: swap in and out different glass specifications: and apply the options chosen to a digital image of any property, either remotely or in the home.
It also automatically pulls in pricing for each job, changing instantaneously as specifications are adjusted, before automatically pulling that data into Emplas production systems.
Jody Vincent, Emplas’s sales director, said: “On the front-end – the bit that you actually use to sit down with the homeowner and use to sell and design windows and doors – we’re using WindowCAD.
“It’s a great tool, you can develop designs in real time with the homeowner, either in person or remotely, but it’s not unique to us.
“What is unique is the integration we can offer with our ordering processes. Our inhouse developmental team has created an API that allows WindowCAD to talk to Window Designer, and export the data to it.
“It transforms the sales process, while delivering tangible efficiency gains by removing process.”
Placement of orders from WindowCAD, directly into Window Designer, means data doesn’t need to be input for a second time, as it is pulled through as soon as the order is approved.
Emplas has also developed a further interface so that quotations are automatically created, pulling in terms and conditions, relevant organisational memberships and service level agreements, modelled on those developed for T&K Home Improvements, Emplas retail business.