Perfect web presence
Mila invested in its web presence since the start of the first lockdown for the benefit of its customers.
Updated navigation using user-friendly drop-down menus helps customers find the products they need; a click-to-book service lets them arrange a sales call, video meet or socially distanced visit; and a dedicated download section allows them to access test certificates, declarations of performance and literature.
‘Curated collections’ is a new, simple, online Edits which bring together into one section of the website all the information on families of products that customers regularly buy together.
There are already three live Edits at www.mila.co.uk: the Value Edit, which is all of Mila’s Hero hardware essentials range including its ProLinea BreakSafe cylinders; the Stainless Steel Edit, which is all the products in the Supa stainless steel range; and the Emergency Exit Edit, which includes panic bars, panic locks, easy egress window handles and hinges, and Approved Document B compliant products.
Customers can view the collections online, download a PDF for easy reference, or click to request a quote.
Marketing director Sarah Gyde said: “We’re very much focused on the customer experience at Mila – all the way from how we deliver content online to how we package and deliver our products in person. Attention to detail is everything, which is why we’re constantly refining what we do and developing clever new solutions like The Edit which we know make our customers’ lives just that little bit easier.
“We’ll be adding more curated collections to our Edit portfolio in the coming weeks.”
