Since joining RegaLead’s sales team in March, industry veteran Matthew Yates says he ‘has hit the ground running’ – bringing nearly four decades of fenestration experience and already making a strong impact with customers and colleagues.

Covering the South of England, Matthew’s role is focused on supporting existing customers and building new relationships across the region. His appointment came as part of RegaLead’s continued investment in strengthening its team with proven industry talent.

In just a few short months, he’s embraced the challenge of learning ‘the other side’ of the sector, having previously worked in hardware.

“Moving from the functional to the decorative – the required to the desired – has been a steep learning curve, but a really enjoyable one,” said Matthew. “The support from the team has been fantastic, and I’ve had some great conversations with customers who are excited about what RegaLead has to offer. There’s a lot of pride in representing such an innovative business.”

April’s FIT Show proved to be a highlight, giving Matthew the chance to meet many customers face to face while supporting the RegaLead stand.

Guy Hubble, joint managing director at RegaLead, commented: “Matthew has been a fantastic addition to the team. His experience, enthusiasm, and fresh perspective have already made a real difference, and it’s been great to see how quickly he’s adapted to the role. He’s a great fit for the RegaLead culture and our ambitions for the future.”