Emplas won the Best Business Initiative category at this year’s G-Awards, in recognition of its customer CRM and digital business management tool, EVA CRM.

Jody Vincent, sales director, Emplas, said winning this award proved that innovation was still a vital ingredient in the window, door and glass industry.

“We were up against seven other great entries in this year’s Best Business Initiative category, which makes this win even sweeter,” said Jody. “Thank you to our fantastic in-house IT and EVA CRM teams, who have worked tirelessly to bring this project to life.”

Emplas’ EVA CRM is a comprehensive customer relationship management system, which brings every aspect of running an installation business into a single and connected platform, offering insights from lead generation through to financial performance – and everything in between.

The platform also consolidates key data into actionable reports, offering visibility into sales conversion, service call patterns, and team performance.

“EVA CRM is a fully loaded powerful digital tool,” continued Jody. “While it will improve our customers’ efficiencies straight out of the box, we are already developing ways to integrate with other platforms and offer advanced reporting features.”