Kidderminster-based home improvement specialist, 5 Star Windows & Conservatories, has opened its newly refurbished Hoo Farm trade showroom, following a £500,000 investment.
The trade site will house a range of composite doors, French doors, casement windows and a complete orangery, showcasing lantern roofs, skylights and the new Ultraframe roof system.
Nearly 15 new jobs have been created as part of the venture, with the new facility also featuring a range of ‘Ecoscape’ cladding and commercial shopfronts.
Richard Manser, managing director of 5 Star Windows & Conservatories, commented:
“This is our largest ever investment in the trade business.
“Our trade business is doing about £2m per year in this market at the moment, but with our product range growing and our ability to install as well as just supply, we believe we can double this to £4m by the start of 2027.”
He continued:
“The 6,000ft2 site has lots of different living displays, the latest ‘hup!’ modular building solutions and, importantly, lots of experts on hand to walk people and builders through new trends and solutions.
“In addition, we’ve really strengthened our team at Kidderminster. In the last six months, we’ve taken on eight new fitters, a surveyor, a trade manager, a trade sales specialist and office management staff.”
5 Star Windows & Conservatories has tailored a specific offer for the trade to help support DIY enthusiasts, small construction companies, housebuilders and community groups.
Using over 20 years of retail experience, the company says that its dedicated experts can guide clients through available solutions, introducing them to new products, trims, silicones and ancillaries.
Its dedicated team of fitters can complete the installation when required and it is hiring meeting rooms at its trade counter out for free so customers can show the property owner around the extensive displays.
Anyone who buys trade windows and doors from 5 Star will also be eligible to use the firm’s skips to recycle old products, saving them time and the cost associated with having to organise their own.
Richard went on to add:
“Our approach is to try to make the purchasing process as easy as possible for trade customers. They may not have a showroom to show their own clients, so use ours, they may need advice on troublesome builds, so tap into our home improvement knowledge.
“We can even brand our brochure with their logo, giving them immediate access to professional marketing material at a fraction of the cost. There’s lots of small builders tapping into this offer.”
5 Star Windows & Conservatories, which also supports landlords and estate agents with their window and door requirements, is planning on expanding its trade counters to other areas it operates in, including Telford, Wolverhampton and Worcester.
