Working with leading composite door manufacturer, DoorCo, Unique Door Panels has recently launched the Defendor range, engineered with BritDor, DoorCo’s solid core offering. Andy Jones, MD of Unique Door Panels, explains why the company has chosen to add BritDor to its portfolio and shares the positive benefits the new range is bringing to customers.

At Unique Door Panels, we are always focused on delivering products that combine exceptional aesthetics with long-term performance, which is why using BritDor has brought clear benefits to our door ranges.

One of the standout advantages is the finish quality. With BritDor, foils such as Rosewood, Oak, and Irish Oak are not simply stained to achieve a similar tone, they are manufactured as a precise match to the door profile.

This creates a seamless, consistent appearance across the entire door set, significantly enhancing the overall visual impact. The result is not a ‘close enough’ finish, but a true, perfect match that elevates the standard of the finished product.

In addition to these popular finishes, BritDor offers a wide range of leading foils to matching profiles. This ensures continuity across every element of the door, so the slab, frame, and detailing work together perfectly rather than appearing as separate components. It’s a level of integration that our customers immediately recognise and value.

Durability is another key benefit. The foil finish provides a robust alternative to traditional sprayed products, offering improved resistance to wear, weathering, and day-to-day use. This not only enhances the lifespan of the door but also reduces maintenance concerns for the end user.

Finally, BritDor has expanded our manufacturing flexibility. Compared with conventional GRP slabs, we are now able to produce both smaller and larger door sizes, giving us greater scope to meet bespoke design requirements without compromising on quality or finish.

Overall, adopting BritDor, which we have launched as Defendor, has allowed us to deliver doors that are more visually consistent, more durable, and more versatile – benefits that directly translate into better outcomes for our customers.

Amanda Shelley, DoorCo sales manager, commented:

“Sales are flying for our solid timber core option BritDor, with a massive 55% growth as more and more customers add the versatile range to their composite door offering.
“It has been a pleasure working with Andy and the team at Unique Door Panels to launch their Defendor range. As an existing DoorCo customer fabricating Original doors, it was simply a case of supporting them to onboard and integrate BritDor into their existing set up through our ready-made processes.

“The systems are all set up and ready to go, with orders placed online through the One portal, and our technology team worked with Unique to make sure the upgrade was seamless.

“We also worked with Andy and the team to create a range of marketing materials to support the launch, including a bespoke brochure from scratch, designed to specifically show the new Defendor brand they had created. This included creating a bespoke selection of 4K images to showcase the new range of doors and the perfect colour matching capabilities available, which they are also using to support their social media launch campaign.”