Innovation is key

With the composite door market growing at a rapid rate, Haydon Statham, Vista’s national sales manager, explains why aluminium style doors will be popular.

Strong, secure, thermally resistant, and in a range styles and colours, composite doors are popular with both homeowners and installers.

For Vista Panels, the rising demand for composite doors, especially Vista’s XtremeDoor, has meant the company has seen year-on-year growth in recent years. But we are not taking our foot off the pedal when it comes to 2019 since we believe that innovation and product development are key to the composite door market continuing to thrive.

Which is why we have launched two new composite door ranges that look and feel just like aluminium, and should win existing customers new business.

The Inox Collection and The Urban Collection will be part of Vista’s XtremeDoor range but will have their own stand-alone brochure. The main difference is the use of the new Links door blank, which has been etched to replicate the aesthetics of aluminium with a rough cast finish.

The Inox door uses finely grained 316 grade stainless steel glazing frames which, as well as adding a distinctive European flair, are guaranteed to keep their high shine and stunning looks for years to come.

The Urban door, meanwhile, is glazed using a new contemporary chamfered cassette system with a colour-matched finish to the door and the same rough cast aluminium feel.

Both doors can be combined with a selection of modern decorative glass options that complement the door style.

I believe the composite door market has been crying out for innovation, and these collections are perfect for modern living.

Combined with our stainless-steel hardware, including long bar pull handles, and striking glass designs, the Inox and Urban doors look fantastic, and these modern doors will provide our existing customers with a great product to expand their regular portfolio.

We are always focussing on product development to help our customers grow. Innovation is the key to the composite door market growing even bigger, which is why we are so excited about our new collections.

While the stylish doors certainly look the part, they will of course feature all the benefits of the XtremeDoor, including the highest level of security and thermal efficiency.

Despite homeowners becoming increasingly aware of the various styles available when choosing a new front door, security is still their primary concern.

What’s so good about the new Contemporary Collections is that they tick the boxes when it comes to the other essential benefits homeowners look for from a front door, including enhanced protection and improved energy efficiency.

The moment our new Contemporary Collections brochure drops on customers desks we are expecting demand for them to go through the roof as they are perfect for the modern homeowner looking for something different.

Vista Panels Ltd
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