Garnalex has welcomed Tony Basile to the Sheerline technical sales team.
Joining Paul Greenaway in the newly created roles of technical sales managers, Tony will help customers set up as Sheerline fabricators and offer sales support.
The technical sales team will offer training to fabricators and their installer customers’ staff, and provide proactive technical assistance and support.
Tony’s industry knowledge and technical experience gained at Eurocell and Liniar lends itself perfectly to this new role, the company said. Having worked in a variety of disciplines from selling to manufacturing and installing windows, doors and conservatories, Tony has an all-round in-depth understanding of fabricators’ and installers’ needs.
Tony said: “There has been a tsunami of enthusiasm for Sheerline. It really is a breath of fresh air for the aluminium industry. Feedback so far has been outstanding, particularly due to the innovation and simplicity of the system and the corner jointing method. For too long aluminium has taken a back seat in product development compared to PVC, but we’ve been able to pack Sheerline full of practical innovation and make life easier for fabricators and installers, helping redress the balance.”