Featured Article
By Loredana Emmerson, customer marketing manager at Veka. Last year, Veka used this very supplement to introduce Veka Edge to the industry. At the time, our ambition was clear:...
The fenestration industry has always been built on strong relationships, product performance and reputation. Those fundamentals haven’t changed. What has
Andrew Scott, managing director of Purplex Marketing, argues that in a more transactional glazing market, customer loyalty is now won
By Scott Dodgson, commercial director at ProspectManager, explains why data-driven sales and marketing is a commercial necessity, not a nice-to-have.
