Over the counter

Eurocell has added 250 products to its over-the-counter range bringing the total number available to over 4,000.

From loft hatches to laminate flooring, hacksaws to hardhats, the aim of the additions is to ensure that all the day-to-day items that a jobbing builder might need are at hand.

The company opened more than 20 new branches this year, contributing to a total of over 150 covering Penzance to Inverness.

The new products span a dozen categories ranging from an expanded timber selection and access equipment, through to PPE, tools, fixings and decorating supplies. For example, there is a new collection of loft hatches with three variations available in either drop down or push up configurations, plus a one-hour fire option. An expanded timber range has been rolled out to even more stores, and now encompasses, for instance, 18mm OSB sheet products up to 2.4m in length.

“We choose locations carefully, looking for spots that we know will be accessible for local tradespeople who might otherwise have to make a significant journey to pick up supplies,” Eurocell’s head of marketing Chris Coxon said. “One of the things we’ve noticed over the past few years is that our customers are buying more and more tools and materials from us. By adding even more staples to the range, we hope they can make one stop with us and then get straight back to work.”