Take advantage of surge in fenestration leads

Leads 2 Trade has reported a significant rise in consumer enquiries for windows, doors, conservatories, and conservatory roofs, defying wider industry talk of a slowdown in the fenestration sector.

The provider of double-qualified sales leads in the home improvement industry says homeowner demand has grown, fuelled by more enquiries across Leads 2 Trade’s multiple online channels.

“We’ve got more lead generation campaigns running than ever before,” said Andy Royle, director of Leads 2 Trade. “That means more enquiries, from more homeowners, across more sources, which is fantastic news for installers who are ready to scale up and want to come onboard.”

However, a shortage of installation companies in certain postcodes means installers that want to scale up can take advantage.

“We work with installation companies of all sizes,” Andy explained. “From smaller local firms taking just a handful of leads a week, to larger regional businesses handling hundreds of leads or appointments every single week. In some postcodes, demand is so strong that lead caps are being hit by the middle of a week. That means there are often high-quality, ready-to-buy consumer leads and appointments left unclaimed heading into the tail end of the week and weekend.”

Leads 2 Trade is calling on ambitious installation companies, especially those with direct sales teams and capacity to take on higher lead volumes, to seize this opportunity.

“Thanks to our nationwide coverage, our installer members can pick the exact areas and postcodes they want to work in and choose from flexible lead volumes,” Andy said. “We’ve got hundreds of double-qualified leads available, and we need more trusted installer partners to fulfil them.”

Installers joining the Leads 2 Trade network can choose from flexible lead packages including premium leads that are supplied with a confirmed appointment with accompanying time and date along with their unique “no pitch–no fee” guarantee, hot key telephone transfers, and standard double-qualified leads.

“Installation companies and home improvement businesses who want to grow their pipeline should act now,” Andy added. “There’s more business out there, they just need to be ready to take it.”