Posted On - 12/05/2020
Andy Ball, MD at Balls2 Marketing, talks about how the team’s expertise has guided crisis comms for clients and planning for recovery. The last few weeks have been the most difficult in living memory for most people in the UK, and industry has been hit hard. It feels like a lifetime ago that we were gathering for Manchester Pigs at...
Posted On - 12/05/2020
By Adrian Toon, director of a2n. In lockdown and wondering what to do? Many people working from home with free time on their hands, or furloughed, are looking at retraining and taking on additional skills for when it is safe to go back to the workplace. So, now is the time you always wanted to have to improve your photographic...
Posted On - 28/04/2020
Sarah Hitchings, sales and marketing director of The Residence Collection, explains why it’s never been so important to invest in your brand. During times of economic and political uncertainties the statistics clearly show that those who invest in their marketing often come out in a better position in terms of new business, sales and overall brand awareness. But, as I...
Posted On - 28/04/2020
Almost 300 business leaders recently attended a ‘Marketing in Uncertain Times’ webinar that provided advice on how to navigate the current coronavirus crisis. Here, the webinar’s host and founder of Purplex Marketing, Insight Data and the Glazing Summit Andrew Scott, talks about the five strategies contained within it, and how they will be just as vital when businesses open their...
Posted On - 22/04/2020
Leading edge processing and planning software has the potential to offer glass processors and IGU manufacturers massive efficiency gains, but can it also be flexible? Glass Times reports. “We have two IGU lines and two toughening furnaces,” Billy Cowen, managing director of Twinseal, said. “Downtime isn’t ever a problem, we always have reserve capacity. “Customers don’t want to know about...
Posted On - 22/04/2020
Austin Barcley, managing director at Improveasy, explains the company’s approach to getting installers ‘finance ready’ and how it has helped Improveasy become the 23rd fastest-growing company in the UK. We were thrilled to receive confirmation that Improveasy would be listed in the Sunday Times Fast Track 100 report as the UK’s 23rd fastest-growing, privately-owned company. To pick up a copy...
Posted On - 22/04/2020
By Hurst Doors. As a trusted partner to over 1,300 fabricators and installers throughout the UK, Hurst Doors is committed to delivering a customer experience that echoes the high quality of our products and services across the board, from initial enquiry to the delivery of the product and beyond; known as the Hurst Difference. Your Hurst is a range of...
Posted On - 22/04/2020
By Simone Sangha, Liniar. If you’ve worked in marketing, you’ve probably heard the words ‘Google algorithms’ thrown around, often in a panic. Google algorithms can be defined as logic created by Google in order to rank your website in search, by several different factors. In the past, we’ve seen big algorithm updates such as ‘Fred’ the update that targeted poor...
Posted On - 22/04/2020
By Jon Vanstone, Certass. The Covid-19 virus may have limited face-to-face meetings, but the wheels of Westminster are still turning and now is the time when discussions can be had and decisions for the future made. The representation to government of the glazing industry has been relatively ineffective in the last 20 years, with agendas that should be based on...
Posted On - 22/04/2020
By Neil Cooper-Smith, senior analyst at Business Pilot: The industry saw a significant uplift in January, with the number of leads jumping by 97% on figures for December. Although some of this may be attributed to lower levels of activity in retail in December and in the holiday period, it nonetheless represents a significant spike in activity. This is consistent...
Posted On - 22/04/2020
Richard Bate, director of Build Check, explains how paying for your own weather and security testing can give fabricators additional flexibility to win more business. Large fabricators get independent test results on their products because it gives them increased control of their supply chain, additional purchasing power, and USPs at point of sale. Smaller fabricators don’t necessarily have the same...
Posted On - 22/04/2020
By Adrian Toon, director of a2n. The best of the camera phones today can easily rival traditional cameras with their ease of use and, most importantly, offer more consistent results. While non can yet challenge the best DSLRs or digital cameras for quality, the margin is closing. So, which is best? Some camera phones can now offer up to 8K...
Posted On - 21/04/2020
Apeer’s managing director Asa McGillian discusses the new normal. At a normal social level, a pandemic is not something that any of us is set up to deal with, and so when the curtain came down most of us (with the exception of a few village idiots) locked down and followed the advice. Which means that, from the point of...
Posted On - 21/04/2020
James Polo-Richards, real estate lawyer and partner in the commercial real estate team at law firm Wright Hassall, discusses how businesses can raise funds quickly. The financial support packages offered by the UK government could not come soon enough, as businesses begin to feel the pressure of the coronavirus pandemic. The urgency of situation has led to companies calling for...
Posted On - 21/04/2020
What are the lessons learned from the impact Covid-19 has had on business, and how should we change? Google tracks interest in search terms over time giving them a score of anywhere between zero and 100. These scores have no quantitative meaning; a score of 70 on a particular day doesn’t mean that only 70 people searched for a term,...
Posted On - 21/04/2020
AdminBase users are using the lockdown wisely, according to Ab Initio’s Rhonda Ridge, creator of the installer management system now used by more than 3,000 users in the UK. After the initial shockwaves caused by lockdown, human beings are doing what they do best in a crisis: reviewing, adapting, preparing, and responding. Our AdminBase system is the beating heart of...
Posted On - 14/04/2020
By Neil Cooper-Smith, senior analyst at Business Pilot. There are a couple of things I think it’s important to keep in mind in what is a very distressing period for industry, as well as personally. I’m not going to pretend that it’s business as usual. It’s not; the figures in our latest barometer make that clear. I am, however, for...
Posted On - 07/04/2020
Chris Brunsdon, CEO of TommyTrinder.com, discusses remote selling. As an industry that relies on selling to people in their homes, Covid-19 and a nationwide lockdown threatens installers everywhere. And because it threatens installers, it threatens the industry that supplies them. The situation is changing day by day, and we’re all trying to adapt as quickly as we can. But if...
Posted On - 07/04/2020
By Liniar’s Simone Sangha. With a global pandemic forcing many to now work from home, it goes without saying that some may still be getting used to the idea. As I’ve worked from home in the past, the jump for me has not been as big as it has been for those who haven’t, so I thought I’d share some...
Posted On - 24/03/2020
By Insight Data. The current coronavirus crisis has forced companies to rethink how they operate with remote-working now a priority. But for many suppliers of building products and home improvements, this will be almost impossible, with manufacturing plants, distribution hubs, transport and front-end installation all requiring people to work together. However, it is possible for many employees to work remotely,...
Copyright 2024 | Glass Times is the Industry Leading Magazine reaching 10,531 professionals each month. 100% individually reader requested | Sitemap