Digital marketing executive

Yale has appointed Jermaine Hoffman as digital marketing executive.

Jermaine’s previous roles include marketing manager for a leading UK packaging distributor, and marketing executive at the UK’s largest independent delivery network.

Jermaine will be responsible for Yale’s digital marketing requirements, and he will primarily focus on the company’s website and social media developments.

Jermaine said: “Working for a globally known brand, and the market leader for home security, is a fantastic opportunity. Having grown up in Willenhall, Yale is a brand that I’ve always aspired to work for and I’m really looking forward to getting stuck in.

“While the Yale name comes with a respected heritage, it’s great to see how the company is also adapting to developments within the industry, such as the growth in smart technology, and I’m looking forward to taking on challenges in this new area.”